Ideas for a broader tomorrow
Turns ideas into projects, and projects into businesses. Learners build creative confidence and an entrepreneurial mindset, from school age onward.
Best for StudentsYoung entrepreneursBusiness owners
Walk through the innovation cycle
Duroob Innovation in 30 seconds
From a question to an idea, and from an idea to a team that tests and improves it with design thinking until it makes a difference to its community. That’s how the Innovation path works.
Innovators learn in six stages that repeat. Tap any stage to see what learners do there, and follow one real school challenge from problem to pitch.
Example: a school challengeStudents arrive late because the school bus comes at a different time every day.
Interviews with 10 students and parents reveal mornings with up to 25 minutes of waiting.
How might we let families know when the bus will arrive before they leave home?
A text when the bus sets off, a WhatsApp group, a GPS tracker, or a fixed timetable.
A paper mock-up of a bus-tracking app, and a trial WhatsApp group.
A one-week trial with 20 families: did waiting time drop, and what would they change?
A pitch to the school board with the numbers: cost, time saved and a plan for other schools.
Innovation is taught as a discipline, not a talent. Learners move through a structured cycle (observe, define, ideate, prototype, test, scale) grounded in design thinking and lean entrepreneurship research.
Built on the Design Thinking model (Stanford d.school), the Lean Startup method and the Business Model Canvas, aligned with the OECD creative-thinking competency framework.
The Business Model Canvas sums up any venture in nine questions. Tap a box to see its question and how our “bus alert” team answered it.
Key partners
The questionWho helps you deliver it?
The team’s answerThe bus company and the school
Key activities
The questionWhat must you do every day?
The team’s answerTrack buses and send alerts
Key resources
The questionWhat do you need to run it?
The team’s answerGPS trackers and a messaging system
Value proposition
The questionWhy would customers choose you?
The team’s answerNo more waiting in the cold or the heat
Customer relationships
The questionHow do you keep customers?
The team’s answerA personal alert for each family
Channels
The questionHow does it reach customers?
The team’s answerText messages and WhatsApp
Customer segments
The questionWho are you creating value for?
The team’s answerFamilies of private-school students
Cost structure
The questionWhat are your biggest costs?
The team’s answerDevices, messages and support
Revenue streams
The questionWho pays, how much and how?
The team’s answerA monthly fee paid by the school
Soon
Register your interest and we’ll tell you as soon as enrolment opens for this path.
No. The Innovation path starts with thinking like an inventor and spotting problems around us, then builds from there. Programs open soon: register your interest with your child’s age and interests, and we’ll suggest the right start.
Design thinking is a method for understanding users and solving their problem, useful to students and employees in any field. Entrepreneurship takes the solution to market: customers, business model, numbers and funding. Many learners start with the first and move on to the second.
Soon. Register your interest through the form or on WhatsApp, and we’ll tell you as soon as enrolment opens for in-person and online programs.
Builds the strong foundations every path depends on, from early learning and school support to professional qualifications.
Best for Students and parentsJob seekersTeachers
Explore Duroob of KnowledgeGives learners the digital skills employers are looking for, and helps organizations work smarter with technology.
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Our programs in innovation, knowledge and technology open soon, some in person and some online. Register your interest and we’ll tell you as soon as enrolment opens, or message us with any question.
